The link to the case scenarios that Derek posted yesterday are of diverse, different families that have many differences and similarities. The first three families in households AW, AT, and BC, are most certainly diverse in how technology plays a role in the family life. The first family uses technology as an entertainment venue, but at different times during the day as each family member had a different timetable. The elders, as they are referred to, appear to avoid use of the TVC and prefer…
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Posted on July 19, 2010 at 6:30am — 2 Comments
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Sorry it took so long for me to get back to you...
So we didn't really get so deep into public health issues in our interviews (since the focus tended to be covering a number of families and their technology use), but what I would suggest is that you contact someone at http://breakthrough.tv
about it. They're an organization that uses social media as a tool to address, among other things, the stigma surrounding AIDS. Best of luck.
When we deployed the TVC in this household, we were unsure about whether or not the father would see it as an asset or a nuisance, especially considering the fact that the house was so small. It seemed that during gameplay, the physical and social space of the house would likely be consumed by the game. I think that the fact that the father took to the TVC, and that it created a situation in which he might not only play with the kids, but compete with them, in a way, was very interesting. I wonder whether part of the reason that he hadn't necessarily "played" with the kids before, was that he didn't feel like the "objects of play" (books, ball, wagon etc.) really suited him in his role as the head of the household. It'd be interesting to think about how the TVC, like Bollywood/Kannada films appeals to family members in a way that crosses boundaries of age, gender and the like...
In any case, feel free to keep posting things and asking questions, and if there are any outstanding questions you think we might ask the families, it may still be possible. It would be nice to continue these conversations and see how the research can help inform the game design...all the best.
During the first interview with household BC (if you have access to all the synthesis reports, look at the earliest account of the family), we found out that when the father was in the house, he would decide what to watch. I think that this is generally the trend in some of the households with more traditional/conservative hierarchical structures, where the father's word is pretty much the "last word". The other aspect of this, is that since the father often earns the majority of the family's income, and returns home later than the children, he is often served by the other members of the family as a form of respect/acknowledgment of his contribution (and his fatigue as well). Generally what we found is that either the father has the final say in what to watch when all family members are present, or the kids do, in situations where the father either doesn't care too much about it (just wants to relax), or where the parents tend pander to the kids' desires a bit more. Generally, the most "preferred by all" choice was hindi/kannada films.
One of the interesting aspects of our first interview with the family, was seeing how the social dynamics shifted after the father had left the house, after we'd finished interviewing him. Initially, the interviewer was an ethnographer named Meera, a 50 year old woman who speaks the local language. She sensed his discomfort in talking to her, so she purposely sat on the floor while he sat up on the bed, so that she would be looking up at him while asking questions. I don't know if it came out in the synthesis report or not, but when we had asked him what kind of games he plays with his kids, his answer was kind of like a, "why would I play with the kids?" in a way that implied that it was more the role of the women in the family to engage the younger ones in play. This is not necessarily generalizable to most of the families though, since it is contingent on several other factors...(see next comment)